7 Useful Advanced Search Operators for SEO

darth vaderHere are some of the advanced search operators that I find most helpful when working on SEO.


Shows number of pages indexed in Google.

keyword site:www.yoursite.com

Searches for a keyword on a specific site.

keyword * keyword

The star acts as wildcard for your query.


Finds related or similar sites.

allintitle:keyword phrase

Searches for pages with the keywords in the title tags.

allinurl:keyword phrase

Searches for pages with the keywords in the URL.

“keyword phrase”

Searches for the exact use of the phrase.

allintitle:guest post online marketing

Additional Resources:
The Professional’s Guide to Advanced Search Operators SEOMoz

Advanced Link: Operator to Explore Your Competitor’s Backlinks Search Engine Journal

Google Operators Cheat Sheet GoogleGuide

Creative Commons Photo by Charles Sipe